martes, 24 de septiembre de 2013

"There are not just flags or borders." Types of culture - Intercultural Communication


Normally it is believed that each country has a particular culture but if we simply detach them according a flag or language, be making a mistake. In a country or national culture are more divisions of which the author Gibson has referred . For example the "professional culture". This means that according to different occupations we find different cultures. Example, lawyers culture differs from  doctors culture. We can also mention the "religious culture". In countries where there are different religious groups we can not communicate in the same way with everyone. I mention Mcdonald's in India who sells burgers substituting beef.

The "geographical Culture" separating groups between north and south Example in Italy or the "gender culture" which  separates women from men.

National cultures are not homogeneous but have sub-cultures with their own characteristics which are produced by different evolutions over time.


Paula Figueiredo
PM Intercultural Agent

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